Dr. Tamir Bechor founded car cybersecurity company Cymotive in 2016 together with his friends – fellow former Israel Security Agency veterans Yuval Diskin and Tsafrir Kats. In an interview with “Globes,” he talks about the challenges in the auto market and what it is like to be an older entrepreneur, and explains the advantage of the model in which Volkswagen owns 40% of the company: “We do our development with the customer, and don’t have to go to exhibitions to do our selling.”
“I recently went to buy a car in the US, and I took my 17 year-old son with me. When my father took me to buy a car, I asked one question – what the engine volume was. My son didn’t even know there was an engine. He asked how many devices could be connected to Bluetooth, and whether he could still listen to the song on Spotify in the car. We chose a car that contained mainly gimmicks. He wanted the car to have an iPhone, not cogwheels and screws. My son is the future auto manufacturer and the future customer, so that’s how it will look. Cars will be based more on software, so it’s more challenging for a company like us – a cybersecurity company.”
That is how Cymotive cofounder Tamir Bechor answers…