How Struggling Businesses Can Renegotiate Rent

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Executive Summary

This article outlines strategies every business owner should consider before speaking to their landlord to try to reduce rent expense, and how to treat this as a negotiation that takes both sides’ priorities and incentives into account. Among the strategies prescribed are to recognize your landlord’s incentives to accept a discounted payment or a deferred payment; to think long term in negotiations; and to set rent as a percentage of revenue (instead of a fixed payment), aligning tenant and landlord’s incentives and reducing tenant risk if businesses…

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