How to Protect Data in an Age of Digital Seamlessness – Brink – The Edge of Risk

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Think of how you currently book a vacation: the many steps you have to go through, the different companies you have to interact with and the time it takes. Now, imagine booking your annual vacation simply by clicking a “same as last year” button. 

Your flights are booked, ground transportation scheduled, accommodation arranged with your particular requirements, insurance purchased, and gym membership paused for the two weeks you’ll be away.

Digital Seamlessness

This is called “digital seamlessness” — the integration of technologies to reduce user effort and hassle. It is the opposite of user friction. The above scenario is not far-fetched. 

The trend toward digital seamlessness is accelerating; industries from finance to health care are increasingly using seamless technologies…

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