The new marketing risk matrix dashboard
IntelligenceBank’s software gives senior marketers a real-time view of risks to marketing activities.
IntelligenceBank
SAN DIEGO, June 28, 2018 (GLOBE NEWSWIRE) — Today, IntelligenceBank announced the launch of a new Marketing Risk Management Dashboard. The tool helps senior marketers manage marketing risks and controls, as well as track their risk profile across a range of marketing initiatives.
While reputational and regulatory risks have always been important issues for marketing leaders,…