Research: How Risky Behavior Spreads

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The challenge in some organizations is not enough risk-taking: Employees are too cautious and not willing to try new things even when they’d be beneficial, on average, for the organization. In other organizations, the problem is excessive risk-taking: Risky behavior spreads through an organization until something goes wrong. From poor financial decision-making to unethical behavior, excessive risk-taking can sink a company.  

So how does risk-taking spread through an organization? The extreme uncertainty surrounding Covid-19 provided a unique environment for studying…

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