Does Your Team Really Need Another Digital Tool?

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Research shows companies are rolling out new technologies faster than employees can learn to use them. The cognitive costs of switching between tools are high. To reduce this problem, companies should design their tech stack as a single product, conduct A/B testing using employees, and design tools for employees with a wide range of tech literacy.

The onslaught of new challenges brought on by the pandemic has led businesses to take what McKinsey calls a “quantum leap” in digitization. In a survey published in October 2020, the consulting firm found that…

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