How to Manage Breakthrough Innovation

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HANNAH BATES: Welcome to HBR on Leadership, case studies and conversations with the world’s top business and management experts, hand-selected to help you unlock the best in those around you.

Astro Teller says there IS a vetted approach to creativity and decision-making for innovative projects that he and his teams use at X, Alphabet’s R&D engine.

Teller is the captain of moonshots at X, which he helped launch at Google in 2010. His mission there is to invent and launch new technologies that address serious problems in the world and create the foundations for…

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